I have been playing with Twitter a lot recently and found it to be a wealth of information and randomness. While, searching through Followers and Tweets, I found an amazing green company that recycles something close to every woman’s heart, a bra.

According to their current sponsoring company, Soma Intimates, bras are “the most needed and the least donated.” Of course, we’re talking about intimate apparel. Since its inception in 2008, the Bra Recyclers have donated more than 100,000 bras to women in need and in shelters across the world.

Soma is holding a contest for people to guess the number of bras donated to their stores, the winner gets a $500 Soma gift card! Here is a link to the contest: http://theundercoverpost.soma.com/contest/

Until August 14, 2011, you can donate your gently worn bras at any Soma Intimates store: http://www.soma.com/givebras or you can mail your bras to: Soma Bra Donations, c/o The Bra Recyclers, 3317 S. Higley Road, Ste 114-441, Gilbert, AZ 85297. They will take mailed in bras after the August 14 date, so it’s definitely no short term program. They also have over a dozen drop-off locations across several U.S states, including Alala Cancer Society in Columbia, SC.

I have never really thought about donating my bras to charity because of the intimacy of the item. But the Bra Recyclers company has these suggestions on their website, which eased my concerns.

What types of bras are needed:

  • Bras in good condition; Clasps and straps need to be functional
  • All sizes and styles of bras
  • Special needs bras, post breast surgery and maternity bras

What to do with your bras for donation:

  1. Wash It. All bras should be washed.
  2. Tag It. Fill out Bra Recycling Form Online.
  3. Box It. Place your bras in a box or large envelope.
  4. Drop It Off or Mail It.

The Bra Recyclers Website – http://brarecycling.com/index.shtml

The Bra Recyclers donate the bras to women in need through verified ambassadors to their program. As an ambassador, you truly impact the lives of women through distributing these bras to them. I am going through my drawers and telling my friends about it, I know I have some donations for this! So far I have found 4 bras for donation so my next stop will be Soma Intimates at Market Common in Myrtle Beach, SC.

I will also bring up this program with my students at the university, maybe they would be interested in doing this too.

the author

Originally from Virginia, Jennifer C. Sellers is passionate about sustainability and conservation in South Carolina and throughout the world. She earned her BA in English from Coastal Carolina University and her MAS in Environmental Policy and Management from the University of Denver. She is a university sustainability coordinator that implements programs and teaches people about going green and being sustainable. Follow her on Twitter @MyGreenGlasses

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